Too Cute to Resist: How Design Influences Behavior

Do cute products sell better? To explore this question, researchers measured the effect of cute, playful and whimsical products on consumption and indulgence. Test participants...

Does Appearance Matter?

It was junior year of high school when I discovered the boy I had a crush on had a crush on someone else. Heartbroken,...

Not Your Mother’s Manners

It is not unusual to hear manners dismissed as artificial or outdated vestiges of a formal and stuffy past. Some argue that manners constrain...

Do you have NDD?

According to a recent survey seventy-five percent of children spend less time outside than the average prison inmate. Yes, that means Bernie Madoff gets more...

Why Chasing Happiness Can Make You Unhappy

We are constantly reminded of the benefits of being happy: Happy people are more successful, have better sex, have more friends, have better bodies—the...

Why I’m Prescribing a Mediterranean Diet to My Patients

When I was training to become a psychiatrist, I rarely paid attention to what my patients ate. Unless the person had an eating disorder...